Canadian Radio-television and Telecommunications Commission
Symbol of the Government of Canada

Winnipeg Radio Market

Financial Summary - Radio

[Table of Contents]

  2004 2005   2006   2007   2008   CAGR (%)
($) Reporting Units 14 14   14   14   14   5 yr
Revenue     Var %   Var %   Var %   Var %  
Local Time Sales 25,199,204 27,470,609 9.01 30,148,782 9.75 30,368,283 0.73 31,061,247 2.28 5.4
National Time Sales 6,666,072 7,570,930 13.57 7,421,897 -1.97 7,470,877 0.66 7,687,764 2.90 3.6
Network Payments               0   n/a
Syndication-Production 235,110 179,532 -23.64 151,408 -15.67 130,364 -13.90 160,757 23.31 -9.1
Other Revenue 359,438 175,325 -51.22 3,134 -98.21 792,876 >999± 750,608 -5.33  
Total Revenue 32,459,824 35,396,396 9.05 37,725,221 6.58 38,762,400 2.75 39,660,376 2.32 5.1
Expenses                    
Program 11,327,738 11,542,012 1.89 11,467,463 -0.65 11,795,468 2.86 11,299,520 -4.20 -0.1
Technical 1,168,449 1,165,237 -0.27 1,047,091 -10.14 1,147,041 9.55 1,170,878 2.08 0.1
Sales and Promotion 9,356,004 10,254,037 9.60 10,698,374 4.33 11,084,859 3.61 10,932,241 -1.38 4.0
Administration and General 6,826,318 6,832,370 0.09 7,530,656 10.22 8,852,137 17.55 7,725,199 -12.73 3.1
Total Expenses 28,678,509 29,793,656 3.89 30,743,584 3.19 32,879,505 6.95 31,127,838 -5.33 2.1
Operating Income 3,781,315 5,602,740   6,981,637   5,882,895   8,532,538    
Depreciation 1,497,389 1,547,691 3.36 1,507,965 -2.57 1,421,592 -5.73 833,100 -41.40 -13.6
P.B.I.T. 2,283,926 4,055,049   5,473,672   4,461,303   7,699,438    
Interest Expense 256,418 460,681 79.66 322,906 -29.91 456,396 41.34 319,706 -29.95  
Adjustments 1,129,438 232,363 -79.43 4,350,067 >999± 3,230,390 -25.74 3,237,782 0.23  
Pre-tax Profit 3,156,946 3,826,731   9,500,833   7,235,297   10,617,514    
Programming (%)                    
Prog Expense/
Expense Total
39.5 38.7   37.3   35.9   36.3    
Prog Expense/
Revenue Total
34.9 32.6   30.4   30.4   28.5    
Staff                    
Total Salaries 15,493,575 16,572,485 6.96 17,099,944 3.18 17,606,810 2.96 16,569,679 -5.89 1.7
Avg Staff Count 266.80 259.50 -2.74 265.60 2.35 254.62 -4.13 240.02 -5.73  
Avg Salary ($) 58,072 63,863 9.97 64,382 0.81 69,149 7.40 69,035 -0.17 4.4
Salaries/Expense Total (%) 54.0 55.6   55.6   53.5   53.2    
Profitability (%)                    
Operating Margin 11.6 15.8   18.5   15.2   21.5    
P.B.I.T. Margin 7.0 11.5   14.5   11.5   19.4    
Pre-tax Margin 9.7 10.8   25.2   18.7   26.8    
CAGR = Compound Annual Growth Rate