Communications Monitoring Report 2013: International perspective

 

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7.0 International perspective

7.1 How Canada compares internationally

This pie chart shows Canada's total telecommunications revenues as a percentage of total Global telecommunications revenues in 2012. Canada: less than 3%; Global telecommunications revenues: $1,534 billion.

This section provides a statistical comparative perspective of Canada in the context of the international communications landscape, including a view of pricing, revenues, and other metrics within the communications industry sectors of wireline, wireless, broadband, radio, and television services in a select number of countries.

In 2012, revenues from Canadian telecommunications services represented less than 3% of global telecommunications revenues. Canada’s portion of North American telecommunications revenues was approximately 10%.

a) Service pricing – Individual services and bundled rates

Service providers in the telecommunications and broadcasting industries continued to offer traditional core business services and to package communications services into various bundles. These bundles combine some or all of the following: fixed-line voice telephony services, mobile wireless services, broadband Internet access via both fixed and mobile technologies, and television and video services. Price comparisons between Canada and five selected foreign jurisdictions are contained in Table 7.1.1.

Statistical information – International comparisons

Table 7.1.1 International pricing (average price ($)1 per month)
  Canada United States United Kingdom France Australia Japan
Wireline service Level 1 (low-volume use) 35 46 32 34 46 30
Level 2 (average use) 56 71 42 52 77 62
Level 3 (high-volume use) 62 76 61 55 96 97
Wireless service Level 1 (basic user) 31 33 22 20 22 28
Level 2 (average user) 45 76 39 44 35 44
Level 3 (premium user) 94 146 64 59 50 125
Broadband
(fixed)
Level 1 (≤3 Mbps, 5 GB/month2) 39 52 n/a n/a n/a 46
average advertised download speed 1.6 Mbps 2.7 Mbp n/a n/a n/a 1.2 Mbps
average advertised upload speed 0.4 Mbps 0.7 Mbps n/a n/a n/a 0.5 Mbps
Level 2 (4-15 Mbps, 20 GB/month2) 51 81 33 n/a 58 53
average advertised download speed 10.2 Mbps 14.0 Mbps 11.0 Mbps n/a 8.0 Mbps 10.3 Mbps
average advertised upload speed 2.3 Mbps 2.7 Mbps 0.4 Mbps n/a 0.5 Mbps 1.3 Mbps
Level 3 (16-40 Mbps, 50 GB/month2) 65 99 43 49 57 62
average advertised download speed 24.8 Mbp 28.0 Mbp 36.0 Mbp 22.5 Mbps 25.0 Mbps 34.0 Mbps
average advertised upload speed 4.7 Mbps 4.7 Mbps 6.3 Mbps 0.8 Mbps 1.0 Mbps 1.3 Mbps
Level 4 (40+ Mbps, 75 GB/month2) 83 123 53 55 73 65
average advertised download speed 70.6 Mbps 56.3 Mbps 84.0 Mbps 100.0 Mbps 100.0 Mbps 115.1 Mbs
average advertised upload speed 11.3 Mbps 15.0 Mbps 14.5 Mbps 27.5 Mbps 2.0 Mbps 31.9 Mbps
Mobile Internet
(3G and up)
Level 1 (2 GB/month data usage3) 45 55 24 35 29 58
average advertised download speed 72.2 Mbps 10.5 Mbps 7.2 Mbps 28.2 Mbps 40.0 Mbps 34.5 Mbps
Level 2 (5 GB/month data usage3) 65 60 62 45 35 58
average advertised download speed 72.2 Mbps 10.5 Mbps 7.2 Mbps 42.0 Mbps 40.0 Mbps 32.0 Mbps
Bundled services Wireline-Wireless-Broadband 139 185 111 96 146 150
Wireline-Broadband-Digital TV 134 168 98 69 145 137
Wireline-Wireless-Broadband-DTV 177 224 141 101 178 183
  1. Canadian dollars shown have been converted from local currencies and adjusted for purchasing power parity differences across the countries.
  2. Regarding data caps, all the American and Japanese broadband Internet service providers surveyed offer unlimited data usage plans. In each of the United Kingdom and France, one of the providers surveyed applies data caps. Australian plans are marketed based more on data usage than on service speed; consequently, all the plans surveyed there include data caps. For Canada, about half of the surveyed offerings include data caps; note that most of the Canadian providers’ caps at each service level are set much higher than the average data usage assumed for each of Levels 1, 2, 3, and 4.
  3. Most of the mobile Internet access plans from all six countries surveyed had applicable monthly data usage caps; Japan was the only country with some unlimited mobile data offerings among the sampled plans.

Source: Price comparison study conducted during the first quarter of 2013 by Wall Communications Inc.; see Appendix 4 for a summary of the assumptions and methodology used.

b) Revenues – Telecommunications market sector

Figure 7.1.1 Telecommunications revenues, by market sector, 2012

These two pie charts show, for Canada and globally, the split of telecommunications revenues by market sectors. Canada: Fixed 27%, Mobile 49%, Internet and data 24%; Global: Fixed 19%, Mobile 59%, Internet and data 22%.

Source: IDATE

Figure 7.1.2 Global telecommunications retail revenues, by region, 2012

This stacked column chart depicts, by global region and major countries/areas within each region, the amount of telecommunications revenues (in $billions) for 2012: North America: 366 (United States, Canada); Europe: 410 (Germany, France, United Kingdom, Italy, rest of Europe); Asia/Pacific: 476 (Japan, China, rest of Asia/Pacific); Other regions: 282 (Latin America, Africa/Middle East).

Source: IDATE

Figure 7.1.3 Global telecommunications retail revenues, by market sector

This clustered column chart depicts revenues (in $billions), by market sector, for each of the years 2008 to 2012: Fixed: 390, 362, 336, 313, 290; Mobile: 744, 770, 813, 859, 903; Internet and data: 273, 288, 303, 322, 341.

Source: IDATE

Figure 7.1.4 Average monthly telecommunications retail revenues, 2012

This clustered column chart depicts, by country: average monthly mobile revenue per mobile subscriber, average monthly Internet and data revenue per Internet subscriber, and average monthly telecommunications revenue per capita for each of Canada: 53, 65, 90; United States: 44, 66, 87; United Kingdom: 26, 42, 70; France: 29, 67, 68; Germany: 23, 50, 67; Italy: 16, 44, 51; Japan: 54, 105, 105.

Source: IDATE

c) Broadband market sector

Figure 7.1.5 Broadband and mobile service penetration for a select number of countries, 2012

This clustered bar chart depicts percentage penetration of Fixed broadband subscriptions (per 100 households): Canada: 80, United States: 74, United Kingdom: 80, France: 83, Germany: 70, Italy: 58, Japan: 68, Australia: 60; Mobile broadband subscriptions (per 100 inhabitants): Canada: 42, United States: 76, United Kingdom: 60, France: 46, Germany: 39, Italy: 34, Japan: 84, Australia: 101; Mobile subscriptions (per 100 inhabitants): Canada: 80, United States: 104, United Kingdom: 124, France: 103, Germany: 139, Italy: 151, Japan: 105, Australia: 131.

Sources: Bank of America Merrill Lynch, CRTC data collection, IDATE, ITU, OECD

Figure 7.1.6 Fixed broadband subscriptions, by technology, for a select number of countries, 2012

This 100% stacked column chart depicts, by country, the percentage of fixed broadband subscriptions for each technology platform: DSL, Cable modem, Fibre/LAN, Other. Canada: 42%, 56%, 2%, 0%; United States: 35%, 57%, 7%, 1%; United Kingdom: 77%, 20%, 3%, 0%; France: 93%, 6%, 1%, 0%; Germany: 85%, 14%, 1%, 0%; Italy: 98%, 2%, 0%, 0%; Japan: 18%, 17%, 65%, 0%; Australia: 83%, 16%, 1%, 0%.

Source: OECD

Table 7.1.2 Average advertised Internet speeds (Mbps) across OECD countries, by access technology
  2009 2010 2011 2012 CAGR
2009–2012
DSL Download 14.4 14.2 15.3 16.5 5%
Upload 3.9 2.5 2.3 2.1 -18%
Cable modem Download 25.5 29.7 42.0 44.1 20%
Upload 2.3 2.7 3.2 3.6 16%
FTTH Download 76.8 93.1 96.4 89.0 5%
Upload 51.7 60.0 52.7 37.6 -10%

Source: OECD

Figure 7.1.7 Fixed broadband average measured speeds

This clustered column chart depicts, by country, the average measured fixed broadband speeds (in Mbps) in Q3 2011 and Q3 2012: Canada: 5.9, 6.7; United States: 6.1, 7.2; United Kingdom: 5.1, 6.3; France: 3.8, 4.8; Germany: 5.3, 5.9; Italy: 4.0, 3.9; Japan: 8.9, 10.5; Australia: 3.6, 4.3.

Source: Akamai

Figure 7.1.8 Mobile broadband average measured speeds

This clustered column chart depicts, by country, the average measured mobile broadband speeds (in Mbps) in Q3 2011 and Q3 2012: Canada: 1.2, 1.1; United States: 1.6, 2.7; United Kingdom: 4.0, 2.9; France: 2.4, 2.6; Germany: 5.0, 5.0; Italy: 3.4, 3.0; Australia: 1.6, 2.5.

Note: A minimum of 1,000 unique IP addresses connecting to Akamai from the network in the third quarter of 2012 was required for inclusion in the list. In countries where Akamai had data for multiple network providers, only the top three are listed, based on unique IP address count. The names of specific mobile network providers have been made anonymous, and providers are identified by a unique ID. Data is included only for networks where Akamai believes that the entire Autonomous System (AS) is mobile — that is, if a network provider mixes traffic from fixed/wireline (DSL, cable, etc.) connections with traffic from mobile connections on a single network identifier, that AS was not included in the source data set. Akamai’s EdgeScape database was used for the geo­graphic assignments.

Source: Akamai

Table 7.1.3 Smart connected devices – global shipments by category
  2011 2012 Annual growth, 2011-2012
Smartphones 485 million 722 million 48.9%
Tablets 75 million 129 million 72.0%
Portable PCs 205 million 209 million 2.0%
Desktop PCs 151 million 142 million -6.0%
Total smart connected devices 916 million 1.2 billion  

Source: IDC, February 2013

Figure 7.1.9 Smart connected devices – global market share by category

This stacked column chart depicts the market share, by category of devices, in each of 2011 and 2012. For 2011: smartphones: 53%, tablets: 8%, portable PCs: 22%, desktop PCs: 16%. For 2012: smartphones: 60%, tablets: 11%, portable PCs: 17%, desktop PCs: 12%.

Source: IDC, February 2013

d) Wireless market sector – performance indicators

Table 7.1.4 Wireless industry performance indicators for a select number of countries, 2012
  Number of mobile subscribers (millions) Number of major providers Market share (in subscribers) of top two providers Revenues1 from wireless services (voice & data)
($ billions)
ARPU
growth
(2011–2012)
Canada 27.9 3 63% 18.63 0.6%
United States 325.6 4 63% 181.15 1.5%
United Kingdom 78.2 5 54% 27.37 -5.1%
France 67.7 4 71% 26.97 -9.7%
Germany 113.2 4 62% 25.69  0.0%
Italy 92.5 4 67% 23.27 -8.2%
Japan 134.3 3 73% 82.82 -5.4%
Australia 30.5 3 78% 16.77 -7.6%

1.  Canadian dollars shown have been converted from local currencies based on Bank of Canada 2012 year average exchange rates.

Sources: CRTC data collection, Bank of America Merrill Lynch

Figure 7.1.10 Wireless ARPU – monthly revenues, including data share, for a select number of countries, 2012

This stacked column chart depicts the monthly mobile revenues per subscription and the percent of revenues related to data services for each of: Canada: $58, 38%; United States: $51, 42%; United Kingdom: $29, 47%: France: $34, 27%; Germany: $19, 42%; Italy: $21, 33%; Japan: $55, 62%; Australia: $45, 48%.

Source: Bank of America Merrill Lynch

e) Radio market sector – Performance indicators

Table 7.1.5 Radio performance indicators for a select number of countries, 2012
  Total radio industry revenues1
($ billions2)
Radio revenue per capita
($ annually)
Year-over-year change in radio revenues (%) Change in radio revenues,
2008-2012 (%)
Canada 1.92 56 3.1 2.0
United States 19.08 61 3.6 -2.2
United Kingdom 1.55 25 2.9 -0.3
France 1.65 25 -0.5 -0.2
Germany 4.48 55 -0.4 0.0
Italy 0.64 10 -8.2 -3.8
Japan 1.55 12 -1.4 -5.4
Australia 1.10 50 0.5 0.5

1.  Revenues are comprised of advertising, public funding, and subscription revenues.
2.  Canadian dollars shown have been converted from source data provided in US dollars, using Bank of Canada 2012 year average currency exchange rate.

Source: PwC

f) Television market sector – Performance indicators

Table 7.1.6 Television performance indicators for a select number of countries, 2012
  Total television industry revenues1
($ billions2)
Total television revenues
per TV household
($ annually)
Advertising revenues
per TV household
($ annually)
Pay-TV revenues
per pay-TV household
($ annually)
Canada 7.04 552 269 217
United States 166.27 1,454 543 1,008
United Kingdom 18.63 725 218 613
France 15.12 543 155 421
Germany 17.67 466 143 249
Italy 10.35 426 199 411
Japan 51.73 1,006 455 577
Australia 6.39 774 497 2,531

1. Revenues are comprised of advertising, public funding, and pay-TV revenues.
2.  Canadian dollars shown have been converted from source data provided in US dollars, using Bank of Canada 2012 year average currency exchange rate.

Source: IDATE

Figure 7.1.11 Percentage of households accessing pay-TV v. free-to-air, for a select number of countries, 2012

This stacked column chart depicts the percentage and number (in millions) of households accessing pay-TV versus free-to-air television in 2012: Canada: 12, 1; United States: 103, 11; United Kingdom: 14, 12; France: 18, 10; Germany: 24, 14; Italy: 8, 16; Japan: 34, 18; Australia: 0.4, 8.

Source: IDATE

Figure 7.1.12 Percentage of households accessing digital v, analog television, for a select number of countries, 2012

This stacked column chart depicts the percentage and number (in millions) of households accessing digital versus analog television in 2012: Canada: 12, 1; United States: 103, 11; United Kingdom: 26, 0; France: 27, 1; Germany: 28, 10; Italy: 24, 0; Japan: 41, 10; Australia: 5, 3.

Source: IDATE

Figure 7.1.13 Global IPTV subscribers, by region, 2012

This stacked column chart depicts, by global region and major countries/areas within each region, the number of IPTV subscribers (in millions) for 2012: North America: 10.3 (United States, Canada); Western Europe: 17.7 (France, Germany, Belgium, Portugal, Netherlands, Spain, Switzerland, Sweden, rest of region); Eastern Europe: 4.0 (Russia, Hungary, rest of region); Asia-Pacific: 34.3 (China, South Korea, Japan, rest of region); and Other regions: 1.2 (Latin America, Middle East & Africa).

Source: IDATE

Figure 7.1.14 Percentage of, and number of, TV households, by platform for a select number of countries, 2012

This stacked column chart depicts, for 2012, the percentage and number (in thousands) of TV households for each of these TV technology platforms: digital cable, analog cable, digital terrestrial, free-to-air terrestrial, pay satellite, freesat, and IPTV. Canada: 7,443, 774, 0, 337, 2,906, 360, 932; United States: 46,506, 10,978, 11,349, 0, 36,044, 100, 9,338; United Kingdom: 3,780, 0, 9,824, 433, 9,829, 1,755, 79; France: 2,479, 731, 1,739, 7,531, 4,132, 2,385, 8,843; Germany: 8,877, 9,617, 25, 2,514, 3,549, 11,130, 2,196; Italy: 0, 0, 3,191, 12,277, 4,741, 3,901, 187; Japan: 16,203, 10,255, 0, 9,478, 3,699, 8,147, 3,625; Australia: 802, 0, 5,010, 0, 2,763, 91, 391.

Source: OECD

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